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Art Direction, Print, Digital
Lead and designed the Unibet & Aston Villa Sponsorship campaign for the football season 2017-18.
The main image promoting the launch of the Sponsorship campaign, used across all social media platforms as a cover photo and headline image on the website.
Promotions were created across all the available platforms of the company.
An outdoor advertisement was key to this with Unibet Ads all over Birmingham City, including huge Billboards by main roads, Bus stops and Bus advertisement.
Motion graphics were created for outdoor advertising on specific bus stops and across the city of Birmingham.
Outdoor advertising is an unavoidable, 24/7 medium which simply can not be missed and unlike any other media, you can’t skim through it, turn it off or change the page – it’s always on, always being seen.
If you know your target demographic is situated in a confined geographical radius, there is no better way to get their attention than by advertising on a billboard along a major roadway. One of the primary benefits of billboards is that they’re always on, 24 hours day, 365 days a year.
Town: Birmingham | Location: Bullring & Central
OOH ADVERTISING (PART 2)
Huge billboards covered the whole city including main roads and some of the busiest areas of the city.
Some of the locations include Grand Central, The Birmingham Tower, Spaghetti gateway and many more.
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